Finsbury Trust Launches ‘Fitness Together’ Initiative Image

Finsbury Trust Launches ‘Fitness Together’ Initiative

23 January 2019

Finsbury Trust have launched a ‘Fitness Together’ campaign in aid of Kids Come First in order to raise funds and awareness for the charity through the hosting of a number of well-being events and challenges throughout the year.

Kids Come First is a local registered charity established to raise funds for children in need. The charity works closely with the Care Agency and takes referrals of children who need support.

Finsbury Trust’s first fundraising initiative is a weekly fitness club, whereby all members of the community, including beloved pets, are invited to run, jog or walk a pre-determined route at their own pace. Participants are asked to make an anonymous donation to join, with all funds raised collectively donated to the charity.

Benjamin Hassan, Director at Finsbury Trust, said: “The initiative is born out of desire to foster a ‘socially responsible’ company that also promotes ‘fitness together’. This year we chose to support Kids Come First charity. In doing so, the ‘Fitness Together’ program serves to raise awareness and funds for kids in our community who without such funds may not have an equal footing to those who have more fortunate opportunities.”

Mr. Hassan added: “It is our belief that ‘Fitness Together’ brings insight into these areas of need within our community and also serves to empower participants to attend to their own well-being, all whilst bringing about some positive change to our community”.

Richard Buttigieg, Trustee of Kids Come First, said: “The Trustees of Kids Come First are extremely grateful to the directors and staff at Finsbury Trust for the hard work that goes into organising events such as these. Their efforts are very much appreciated and they help the charity make a very positive impact on the lives of less fortunate children in Gibraltar. Every penny raised goes directly towards helping the children so each participant’s contribution, however small, will make a difference.”

This ‘Fitness Together’ club takes place every Tuesday at 7.00pm at Eastern beach. Finsbury Trust welcomes the support and participation of all community members of all levels of fitness. For more details on the initiative, please email


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